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The Future Of Outdoor Advertising Led Display Is Winding But also Bright

The Future Of Outdoor Advertising Led Display Is Winding But also Bright

Access:405 Time:2018.07.31
Interactive experiential outdoor advertising marketing is becoming the mainstream.

Led display panel manufacturers jointly create a brand new outdoor advertising experience.

Traditional outdoor advertising is more of a form of display, outdoor advertising in the digital age requires more interactive experience. The exhibition can improve cognition, and interactive experience can enhance brand purchase intention. The traditional outdoor advertising acts on the audience's vision, while the interactive experiential outdoor advertising acts on the overall perception of the audience. This overall perception is three-dimensional rather than planar. It's dynamic, not static. It can inspire imagination. With the increasing demand for the new communication mode, the outdoor advertising led display manufacturers also put forward higher requirements in the application and development level of software. At the same time, it also brings good opportunities for 3D LED display. With the innovation and development of LED display technology, the LED display panel has been able to integrate somatosensory technology, 3D technology, and AR technology. Through the use of the camera, combined with body sensing technology, 3D technology, and AR technology, a lot of joints LED outdoor advertising led display can control the interaction with consumers.

The Future Of LED Outdoor Advertising Led Display Is Winding But also Bright

Interactive experiential outdoor advertising can not only stimulate the audience's interactive experience, it also can enhance brand awareness and promote buying behavior. And based on its unique creative, good communication effect, it can form a good effect and expand the impact of outdoor advertising and other significant characteristics. in the social media. Interactive experiential outdoor advertising can meet users' experience needs and promote the development of LED outdoor advertising led display.

At present, the interactive experiential outdoor advertising can be summed up in four modes, namely, the interactive experience of product integration, the customized interactive experience, the interactive experience of active participation and the integral interactive experience of the media. Interactive experiential outdoor advertising led display will lead the new era of outdoor display. With the joint efforts of Led display panel manufacturer and advertisers, the Led display panel will have a new situation in outdoor advertising.

The integration of outdoor media resources in multi-panel Era.

Led display panel enterprises should increase the research and development of HD display panel.

The Future Of LED Outdoor Advertising Led Display Is Winding But also Bright 2

The application of multi-panel integration in outdoor advertising will be a new form of outdoor advertising led display. The advertising industry has entered an era of multi-panel interaction. Traditional TV, network video, mobile video, building and television outdoor media, etc. constitute a media environment. Multi-panel integration has become the consensus of the advertising community.

Multi-panel integration will also bring a good development opportunity for the future development of outdoor advertising led display. The main advantage is that it has different video media and a different audience. Multi-panel integration can improve the rate of advertising arrival. Multi-panel integration can also improve advertising frequency, increase advertising exposure, and enhance consumers' brand image and purchase intention. The era of multi-panel integration has brought outdoor advertising in a new direction. It not only improves the utilization ratio of LED outdoor advertising but also brings new advertising experience to outdoor. It also led to the growing demand for outdoor advertising led display.

The Future Of LED Outdoor Advertising Led Display Is Winding But also Bright 3

Facing the new model of outdoor advertising on the Led display panel, the Led display panel should be based on product innovation and provide higher quality products and better services for outdoor advertisers. At the same time, large panel display and small panel display have many different. In order to ensure the consistency of the effect, the Led display panel manufacturer should increase the R & D intensity on the high definition outdoor advertising led display. Only in this way can we win the development opportunities of the Led display panel in the era of multi-panel outdoor media resources integration.

The Future Of LED Outdoor Advertising Led Display Is Winding But also Bright 4
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